In mid-March, South by Southwest (SXSW) Interactive hosted its five day conference on emerging technology. The event convenes top thought leaders in the industry to touch on “creative solutions for a better tomorrow.” Yet, the “solution” that grabbed all of the headlines didn’t spring from a keynote speech, a panel presentation or an interactive workshop. The big story this year came from the homeless individuals strolling throughout the event, selling Wi-Fi access. The backlash to news of these “human hotspots” was quick and widespread.
